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Joe Breitfeller

SKY express Launches ‘In With the New’ Advertising Campaign

Ushering in the summer 2022 holiday travel season to and from Greece and abroad, SKY express has debuted a new ‘In With the New’ advertising and marketing campaign. The optimistic campaign focuses on new challenges, choices and environmental consciousness.


SKY Express Airbus A320neo - Courtesy Airbus

On Monday (May 30, 2022), SKY Express launched their new ‘In with the New’ advertising and marketing campaign as the summer 2022 holiday travel season begins in the post-pandemic period. The campaign invites travelers to smile again, while living new experiences when traveling in Greece and abroad. With a focus on optimism and youthful enthusiasm, the campaign focuses on those looking for new challenges, experiences and choices, while focusing on the environment and those around them. The advert promotes Greek tourism and sustainable air transportation, while featuring special aesthetic shots from Greece and abroad, with clips from Rome, London, Milos, Chania, Corfu, Thessaloniki, Heraklion and Athens.


Sky Express Debuts 'In With the New' Advertising Campaign - Courtesy SKY express


Sky Express’ new ‘In With the New’ advertising campaign was produced in collaboration with the advertising agency Soho Square Athens, the people of FILMIKI and Director Matthew Dillon Cohen and features the song “Here On My Own” by u.n.p.o.c.


Founded in 2005, SKY Express is now the fastest growing airline in Greece. The carrier is a member of the IOGR Group of companies, which boasts vast experience in the tourism and aviation industry. SKY Express maintains a daily schedule from 34 Greek airports offering domestic flights throughout Greece and internationally. The airline operates a fleet of six Airbus A320neos, six ATR 72-600s, five ATR 72-500s and four ATR 42-500s.



Source: SKY express

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