Celebrating their 100th anniversary in November 2023, Finnair is giving two Airbus A350s a special livery featuring the beloved Moomin characters. The two aircraft, registrations OH-LWP and OH-LWO feature Moomintroll and Snorkmaiden.
On Thursday (March 3, 2023), Finnair announced that two of their Airbus A350s will feature beloved Moomin characters in celebration of the airline’s 100th anniversary in November 2023. Each aircraft, registrations OH-LWP and OH-LWO, will feature images of Moomintroll and Snorkmaiden. The special-liveried Moomin aircraft will be deployed on long-haul routes to Finnair network destinations, including Dallas-Fort Worth, Tokyo and Bangkok. The first time the Moomins appeared on Finnair aircraft was in the 1990s. The special centenary livery was applied by HAECO in Hong Kong. In addition to the two Moomin aircraft, Finnair Technical Operations in Helsinki have painted the centenary slogan ‘Bringing us together since 1923’ on three other aircraft. These aircraft are registered as OH-LWR (A350), OH-LXM (A320) and OH-LXK (A320).
In Thursday’s announcement, Finnair’s CEO, Topi Manner, said,
“Finnair’s mission is to enrich life by bridging the world. This is also the theme of our centenary. Moomins represent friendship, community and going on adventures together, so they are a great fit for our values. Customers will be able to see the centenary in many ways throughout 2023, as we remember our heritage and look forward to the next 100 years.”
Also commenting on the livery collaboration, Moomin Characters Limited’s Managing Director, Roleff Kråkström, said, “Finnair is one of Moomin’s major licensees and we’ve been working together since the 1990s. We’re very happy to see this collaboration extended with the new Moomin livery on Finnair aircraft. Moomin is a character-brand grounded in the universal and timeless values of tolerance, acceptance and friendship upon which Nordic societies are built. These are the values that come to life in the Moomin embrace depicted in the Finnair 100 livery.”
Specializing in passenger and cargo traffic between Asia, North America and Europe, Finnair is a modern premium network airline with a competitive advantage due to their geographical location. Sustainability is at the heart of everything Finnair does, and the carrier is committed to cutting their net emissions by 50 percent by the end of 2025 (compared to a 2019 baseline) and achieving carbon neutrality by the end of 2045. Finnair is a member of the global oneworld® alliance and the company’s shares are traded on the Nasdaq Helsinki stock exchange.
Source: Finnair